Iri, co-organizer of the New Industrial World Forum with Ensci and Cap Digital, is partner of the third edition of the event Lift France, that is to take place in Marseille forme July 6th to 8th 2011. That’s why you can receive a 25% discount on the conference’s fare.

In 2011, under the motto « Be Radical! », Lift is going to focus on breaking-off innovation: when technology contributes in redefine the reference of a market, a whole sector, a part of the society…

ON THE AGENDA OF THE 2011 LIFt – http://liftconference.com/lift-france-11

5 exceptional sessions: « OPEN », « CARE », « WORK/LEARN », « SLOW », « URBAN »
From transportation to health, from environment to teaching, digital technology doesn’t only improve the existing systems, it produces or support breaking-off approaches that transform professions, even the mere nature of needs and services, the trade models, the different roles of players. In 2011, Lift will let radical innovators express themselves in fields such as health, urban issues, environment and learning. It will explore what a radical opening of innovation systems in industry and services can trigger. It also will tackle a tendency that could change technologies themselves: the « slow », the control of time.

And also…
> 16 high level guest speakers, among them Nathalie Kosciusko-Morizet, Paul Wicks (USA, Patientslikeme), Jon Kuniholm (USA, project « Open Prosthetics »), Juliana Rotich (Kenya, Ushahidi), Anna Meroni (Italie, Slow Food), Saskia Sassen (the number one reference for « global cities »), Philippe Lemoine (France, Laser), Robin Chase (USA, Zipcar, Goloco et Buzzcar), Geoff Mulgan (Royaume-Uni, Nesta)…

> Workshops in the heart of the event’s agenda

> Lift Experience to touch and see what technology can do in its most innovative way

TO BENEFIT FROM THE -25% DISCOUNT FOR IRI  and NIWF PARTNERS

• Sign in the Lift France website: http://liftconference.com/lift-france-11
• Enter the promotional code liftfr2011-enmi